Abigail G. Crawford

Overview

To Whom It May Concern:

Potential Employers and Visitors of my E-Portfolio

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Thank you for visiting my e-portfolio. My name is Abigail Crawford, I am a master's student at the University of Florida. I received my Bachelor of Science in Public Relations, concentrating in Sport Management and receiving high honors in Spring 2023. I am originally from Tallahassee, Florida, and grew up in a big sports family - which is where my interest was sparked. My favorite aspect of sports is that they are a social connector. My favorite sport is baseball because it is simple on its face, but very complex when you dig deeper. I have been very passionate about the NIL space, creative communications in sports, and social issues in sports. 

My education at The University of Florida has given me a strong base for public and community relations, along with the necessary communication and social media management skills. My concentration in sport management gave me further background to apply these skills directly to the sports industry. Beyond my academics, I have been involved with Children’s Miracle Network Dance Marathon for 7 years. While volunteering for CMNH, I was able to plan and take part in many events which work to spread awareness of, and raise money for childhood illness. In addition, I have been employed by the University Athletics Association as a Content Tutor. I served as the Operations/Public Relations Intern for the South Florida Collegiate Baseball League for the Summer 2022 Season. I currently volunteer for the Florida Gators Director of NIL Strategy, discovering and exploring ways to enhance the opportunities of our student-athletes.

The work you will find in this e-portfolio is a combination of pieces done for my course work and for my extracurricular work. On the portfolio page, you will find pieces such as Public Relations Campaigns, Content Marketing Campaigns, and more. The Non-Profit Handbook was done for an organization where new members needed to be briefed at the beginning of the year on the practices and procedures of the organization. It is an interactive handbook done in Adobe InDesign. Additionally I have included writing samples and public relations campaign samples that I spearheaded or contributed to in my coursework. 

Thank you for taking the time to review my e-portfolio

Please feel free to make use of the contact page with any questions or to reach out.

Respectfully,

Abigail Crawford